About

Thanks for checking out my portfolio. To date, my work has been recognized by Communication Arts, Applied Arts, CMA, the CASSIES, the Lotus Awards, the National Advertising Awards, Young Lions, Carte Blanche, and has gained global attention by news networks including CBS, NBC, ABC, the Globe & Mail, Fast Company, The Huffington Post, Creativity Online, Adweek, Men's Health, Mashable, Gizmodo, CNET, PSFK, the Telegraph, The Metro, BuzzFeed and others.

I’ve worked across Canada, choosing to start my career at TAXI Vancouver in 2010 where I built integrated campaigns for TELUS, the Vancouver Aquarium and BC Lotteries. In February 2014, I decided to move back to Toronto, joining Capital C to help turn around their creative department. Moving to a small, unknown agency was a risk, but I saw it as an opportunity to turn heads and be part of a transition where I could make my mark. There I evolved my creative skill set, making ideas conceptually strong and strategically bulletproof. 

In July 2014, Capital C had merged with kbs+. But with similar agency goals, my focus was still to have a key role in any creative department. During the transition, we launched an online video for BISSELL that achieved global attention.

These days I'm focusing my efforts at Rethink Vancouver, having picked up awards on Molson, A&W and Canadian Men's Health.

Experience

Rethink Vancouver ▪︎ November 2015 – present
Copywriter
Accounts: Molson, A&W, Shaw, Vancouver Canucks, Mr. Lube, Canadian Men's Health, Coast Capital Savings

Grey Canada ▪︎ November 2014 – October 2015
Copywriter
Accounts: Shreddies, OK Tire, Beaty Biodiversity Museum, BC Ferries, Westminster Savings

Capital C (now kbs+) Toronto ▪︎ February 2014 – November 2014
Copywriter
Accounts: BISSELL, Trojan, TEDx, Target, Dove, Frito-Lay, The Keg, Foster's, Peller Estates

TAXI Vancouver ▪︎ July 2010 – February 2014
Junior Copywriter
Accounts: TELUS, Vancouver Aquarium, Hughes Car Wash, BCLC, CKNW, First West Credit Union

 

Education

Seneca@York: Creative Advertising ▪︎ 2009
York University: Bachelor of Fine Arts with Honours – Music/Jazz Piano ▪︎ 2007